Are some customers sucking the life out of you, draining your energy, time, and patience? Oddly enough, small business owners that say no to (some) customers tend to build better sales. My uber-speedy slice of small business advice will refuel and reignite your sales in a counterintuitive way. Careful! This one’s so hot it may … Continue reading “Why It’s Good Business to Say No to Customers”
There’s nothing worse than biting into a shiny, crisp red apple only to find it’s rotten on the inside. Imagine how customers feel when they get let down by big business promises! So today my extra tasty small business slice is focused on those bad apple businesses, and how you can nab a piece of … Continue reading “Arby’s Apple Crisp: A lesson for small business”
Building customer loyalty in your small business is a lot like throwing a boomerang: just the right amount of effort can almost guarantee a return. Today’s lightning-quick video will show you what an Aussie business taught a Yank about how to keep customers coming back for more!
Every entrepreneur knows how invaluable word of mouth is. But who’s going to spread the love if you don’t have customer loyalty? Ensuring repeat business is an often overlooked and under-appreciated task of chaotic small business owners. But when it comes to increasing sales, customer loyalty is a must. And since we’re fighting this battle … Continue reading “5 Underused Customer Loyalty Strategies”
Small business owners and entrepreneurs often prioritize one thing: getting more customers. That’s not bad, but your strategy can’t just be all about quantity. We must consider quality, otherwise Chaos Inc. takes control. If only you had someone walking you through the process of targeting the BEST customers… Well, now you do! This week lynda.com … Continue reading “3 Steps to Targeting Your Customers & New Course: Small Business Secrets”