Social media advertising is a huge opportunity. Yet often it has entrepreneurs feeling like their wheels are spinning and they’re not getting any traction. All that wasted time and energy provides the perfect distraction for Chaos Inc. to sneak in and take over your business! That old “throw money at the problem” approach won’t cut … Continue reading “5 Steps to Social Media Advertising Success”
Tag: Marketing
3 Steps to Targeting Your Customers & New Course: Small Business Secrets
Small business owners and entrepreneurs often prioritize one thing: getting more customers. That’s not bad, but your strategy can’t just be all about quantity. We must consider quality, otherwise Chaos Inc. takes control. If only you had someone walking you through the process of targeting the BEST customers… Well, now you do! This week lynda.com … Continue reading “3 Steps to Targeting Your Customers & New Course: Small Business Secrets”
4 Reasons You Should Welcome Competition in Business
Small business owners and entrepreneurs are some of the most fearless folks on the planet. But when it comes to competition in business, they sometimes run for the hills! That little voice of anxiety is Chaos Inc. telling you to stay frozen with fear in your little room. Time to LET IT GO! Competition in … Continue reading “4 Reasons You Should Welcome Competition in Business”
5 Step Formula for Small Business Marketing
You’ve got a great product or service and you’re realizing it’s time to start marketing to really bring in the big bucks. Or you’re thinking to yourself, “Self: You spent a lot of money on marketing last time and it didn’t bring the ROI you need. What can you do differently this time around?” Many … Continue reading “5 Step Formula for Small Business Marketing”
The Rule of 3: The Essential Law of Small Business Marketing
From the Las Vegas Strip to rock-paper-scissors, zero-sum games are often alluring and entertaining. They’re also a lousy strategy in small business marketing. Yet, why do so many business owners play this game? Rather than carefully strategizing a plan to get new customers, they opt for throwing spaghetti on the wall and hoping something sticks. … Continue reading “The Rule of 3: The Essential Law of Small Business Marketing”
