Why names and numbers attract more traffic to your LinkedIn profile

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“How can I make my LinkedIn profile stand out?”

Your LinkedIn profile is a major tool for landing a great client or dream job. You probably already know this and just need help making it productive. 😉

I’ve asked my good friend, past client, and fellow LinkedIn Learning author, Kim Kaupe to share her advice. She’s extremely talented at driving traffic to her own profile and website!

Her favorite tip: Use names and numbers in your profile bio! Instead of saying you work with “big businesses” or “small budgets,” be specific. List the names of big clients or the budget ranges you’re used to working with because descriptive words such as “medium” and “big” are all relative and not very helpful.

Kim is generous enough to also provide a FREE guide that includes her “Top 5 Secrets to LinkedIn.”


Dave’s courses are on LinkedIn Learning and offer guidance on improving your time management, productivity, focus, and more!