Do you know where you’re going? – Building a Company Vision

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Defining your company vision is one of the most invaluable things any small business owner can do. Why? Because it gives you a sense of purpose. And without that your company will be clouded with the muddled vision of Chaos, Inc.

A focused company vision is what motivates you and your employees. It lets everyone know they’re going someplace—kind of like traveling that yellow brick road.

So consider me the man behind the vision with this video outlining how to determine your company vision. And then skip on over to Lynda.com with your free trial run in tow to get an extra helping of entrepreneurial solutions!

A company vision is just that—where you imagine yourself, your business, and your employees in the future. Let’s look beyond the horizon, shall we?

Build your one-page description beginning with where you see your business in five years. This includes everything from location details and number of employees to your marketing efforts and even company culture. Every little detail counts because details help turn this vision into a reality.

Then implement those notes into my simple format to categorize and condense your vision into one simple page. After that display your vision proudly to remind yourself and your staff just why you’re all working as hard as you are!

Want more focused approaches to small business? Get it while it’s hot with my free trial for Lynda.com!

You’re already a visionary if you’ve started your own business—but in what ways have you put it into writing? Have any tips and tricks on creating a focused, single-page company vision? Share your invaluable insight below!


Does your organization lack organization? Dave’s practical approach can rebuild your business from disarray and focused on getting results. Download Dave’s newest book, The Result: A Practical, Proven Formula for Getting What You Want..
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