The most effective method for small businesses to get new sales? Direct marketing. But most small business owners fail to understand direct marketing, let alone use it or use it correctly. The result? Chaos. Today I’m divulging my Four Direct Marketing Mistakes Business Owners Make… for a limited time only, of course.
For some small business owners, websites are a “necessary evil.” Agree with that sentiment? If so, you’re likely missing out on money bags full of sales revenue. This misunderstanding of the value of a website is encouraged by your nemesis, Chaos Inc.! With all that high-tech noise, how do you ensure a great site while … Continue reading “4 Shocking Mistakes of Small Business Websites: Are you missing out on sales?”
Social media advertising is a huge opportunity. Yet often it has entrepreneurs feeling like their wheels are spinning and they’re not getting any traction. All that wasted time and energy provides the perfect distraction for Chaos Inc. to sneak in and take over your business! That old “throw money at the problem” approach won’t cut … Continue reading “5 Steps to Social Media Advertising Success”
Small business owners and entrepreneurs often prioritize one thing: getting more customers. That’s not bad, but your strategy can’t just be all about quantity. We must consider quality, otherwise Chaos Inc. takes control. If only you had someone walking you through the process of targeting the BEST customers… Well, now you do! This week lynda.com … Continue reading “3 Steps to Targeting Your Customers & New Course: Small Business Secrets”
Small business owners and entrepreneurs are some of the most fearless folks on the planet. But when it comes to competition in business, they sometimes run for the hills! That little voice of anxiety is Chaos Inc. telling you to stay frozen with fear in your little room. Time to LET IT GO! Competition in … Continue reading “4 Reasons You Should Welcome Competition in Business”