Building customer loyalty in your small business is a lot like throwing a boomerang: just the right amount of effort can almost guarantee a return. Today’s lightning-quick video will show you what an Aussie business taught a Yank about how to keep customers coming back for more!
Every entrepreneur knows how invaluable word of mouth is. But who’s going to spread the love if you don’t have customer loyalty? Ensuring repeat business is an often overlooked and under-appreciated task of chaotic small business owners. But when it comes to increasing sales, customer loyalty is a must. And since we’re fighting this battle … Continue reading “5 Underused Customer Loyalty Strategies”
Small business owners and entrepreneurs often prioritize one thing: getting more customers. That’s not bad, but your strategy can’t just be all about quantity. We must consider quality, otherwise Chaos Inc. takes control. If only you had someone walking you through the process of targeting the BEST customers… Well, now you do! This week lynda.com … Continue reading “3 Steps to Targeting Your Customers & New Course: Small Business Secrets”
As a small business owner or entrepreneur, you’ve probably felt the pressures to keep up with the big guys. You know, those bigger versions of your business with even bigger wallets. Well, I’m here to warn you that the more you try and “keep up,” the more likely it is that Chaos Inc. will take … Continue reading “5 Big Biz Marketing Tactics Small Businesses Should Avoid”
Dave Crenshaw: Hello, Invaluable Personal Coaching members. This is Dave Crenshaw. Welcome to another edition of Invaluable Audio Coach. In thisedition, I bring in an expert—someonewho I believe is going to open your mind, expand your vision on how you can be more valuable in the workplace. I’m really honored frankly by the guest we … Continue reading “Special: Interview with Bruce Heavin, co-founder, lynda.com”