For small business owners, trying to compete with big business is like trying to fight your way to the front of a mosh pit. Going head-on just won’t work. That kind of pushing and shoving can lead to an elbow to the head, courtesy of Chaos Inc.!
But there are subtle and effective—dare I say, sneaky?—ways to get customers coming to you: first. Big businesses envy these tactics, yet entrepreneurs often fail to use them.
So check out my three ways small business owners can thump big businesses. Then share your thoughts on other ways small businesses cut the big guys down to size.
Small business owners can compete with big business by being more agile and speedy, and thus more flexible and adaptable. In the face of chaos, small businesses are able to react at the drop of a hat. Being able to zero inon your customer’s needs provides that hands on attention that no big business can beat.
Most importantly, you get to focus on a particular niche, whereas the big guys need to appeal to a broad audience to stay afloat. And what’s the opposite of focus? Chaos.
Let’s all brag together! Share some of your reasons small businesses topple big businesses in the comments section below! Extra points if you’ve got a story on how YOUR business beat the big guys.
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